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Website Search Engine Optimization

A Nashville Website Design Company | Nashville Web Design

Nashville TN website SEO

We Don't Just Talk SEO We Do It For Every Website We Build
At No Extra Charge

​Simple Design Websites and Smoky Mountain Websites currently maintains about 60 websites.  A great website does you no good if you cannot be found on the internet. Generating traffic to your website is one of the most important aspects of a well designed website for your business.

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You hear a lot about search engine optimization (SEO) of a website these days and what does it really mean.  At Simple Design Websites it means a lot more than most Nashville web designers are willing to do for your business website.

 

We don't just talk SEO we do it correctly for each and every website we build for our customers.  Listed below is what we do for all our website customers and it is included in our price PERIOD.  We do not charge additional for our SEO services*

* This does not include any paid SEO services

Important Website SEO Ranking Factors

Quality Content: Website content is king, but not all content is created equal.  Not enough content or low quality content can harm your website's credibility for your visitors and the search engines. Having high quality website content attracts and retains visitors and can help your organic search engine results and rankings. 

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On-Page Optimization: Are your website pages optimized for search engines? Things like page title, page descriptions, meta tags, keyword usage, internal page links and content play a crucial role in helping search engines understand what your website is all about. Poor on-page optimization can be negatively affecting your website from ranking higher in search results.

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Mobile Optimization: With more and more people browsing the web on mobile devices and Google indexing first the mobile website, having a mobile-friendly website is no longer and option—it's essential. If your website isn't optimized for mobile users, your website is missing out on a significant amount of organic traffic.

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Page Speed: In today's fast-paced digital world, nobody likes waiting around for a website to load. If your website takes too long to load, visitors are likely look elsewhere. Optimizing your website's speed can make a difference in attracting and retaining organic traffic. 

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Business Listings: Where possible and appropriate you should have your business listing with a website link. This includes; Google business listing, Yelp, TripAdvisor,Thumbtack, listings specifically for your type business, etc.  This will help increase your search engine rankings and make it easier for your customers to find your business.

 

Social Presence: Social media is very important for your business and website. Facebook, Instagram, X, Linked In,, TikTok, etc. If any of these are relevant for your business you need to make sure they are updated regularly.  We do not manage our clients social media accounts

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Reviews:  Reviews are an important part of any business. We all get user reviews on various platforms.  Some are great, some are good and some are bad. It is important for business owners to respond to these reviews both good and bad. When you respond to reviews, do it in a kind and responsible manner. If you feel that a bad review is unwarranted or false then you should contact the provider to see if you can get the review removed.

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Back Links: Back links are like the road map that leads search engines to your website. If you're not actively building back links from reputable sources, your website might be missing out on valuable organic traffic.

Our Website SEO Includes

  • ​Optimization of the entire website content to attract your customer base and focused on the phrases needed to get the website ranked on the search engines

  • Proper internal linking within the website

  • Optimized and proper labeling of the website title and description

  • Optimized labeling of page titles and descriptions

  • Use of keyword phrases for the minor search engines

  • Correct labeling for descriptions for images, including alternative text for images

  • Optimized use of headings from H1 through H6 on the website for search engine optimization

  • Assignment of a Google analytic account to track visit information to the website

  • Integration of the website with Google Search Console and Bing webmaster tools

  • Submission of sitemaps to Google, Bing

  • Initial URL submission to Google, Bing and the minor search engines for indexing and crawling

  • Re-submission of the URL to Google, Bing and the minor search engines as needed

  • Re-submission of sitemaps if there is a change to the number of website pages on the website

  • Back links from our own websites or clients websites

  • Online directory advise for inclusion of the website in appropriate directory listings including Google + Business Listings

  • Search engine ranking reports provided by email as needed

  • Google analytic reports provided by email as needed

  • Re-optimization of the website content, pages & descriptions as needed based on ranking search inquires every 3-4 months.

 

If your webmaster or web designer is not doing all this for your website then you need to ask them why.  Most website designers will tell you they will do this for you for an extra charge, if they even do it.  If you are not happy with the search engine rankings of your website or don't even know where your website is ranked on the search engines, then contact Simple Design Websites, a Nashville website designer and Nashville web design company that knows what they are doing.

Paid SEO Options for Your Website

We do offer some affordable paid options to help increase your website organic search engine rankings. Remember organic search engine rankings are built over time to gradually increase your search engine rankings.  Some SEO companies will charge you thoustands of dollars anually for off site SEO options, but we have found a product that works with a reasonable investment. If you have a larger budget, we also have some other options. Contact us for details.

 

Option #1 $30 per month

Provides 4 baclinks from other websites or 1 blog post placed per month

Option #2 $65 per month

Provides 20 baclinks from other websites or 4 blog posts placed per month

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Restaurant and Bar Websites

If your current website has a menu and it is not in text format, but an image file or pdf file, then you may be missing out on a substantial opportunity for search engines. Search engines cannot read image files or pdf files. Further when menu images or pdf files are viewed on a mobile device they sometimes have to be downloaded or moved around on your mobile device making it difficult to view the menu items.

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So why do most website companies do this? It is cheaper for them to do this rather than convert it to regular text and put it on the website. It is also easier for them to update.  If they don't  do it this way, then they would have to charge you more for your website. 

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We do not do this for menus unless,; requested by the customer or daily menu changes make it not feasible. Our websites with menus have them online in text format.

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